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Public safety or public perception? The power of police messaging

In his latest column, Nathan Colquhoun examines Sarnia's recent police warning about "suspicious activity" - two incidents with no actual crimes reported. Is this public safety or just priming us for bigger budgets?
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The Sarnia Police Service recently issued a public alert to North End residents over two reports: one about masked men knocking on a door late at night, and another about mysterious objects placed near a home. According to the release, these incidents might mean thieves are “monitoring homes” for future break-ins.

Or, you know, it might mean absolutely nothing.

So far, there’s no evidence of an actual crime. No break-ins, no arrests, just speculation. Yet the police framed these events as a city-wide concern, using language that implies an imminent threat.

This kind of messaging matters. It shapes how we view our neighborhoods and each other. Police don’t just enforce laws; they influence public perception. And when vague incidents are presented as signs of looming danger, it can make fear feel more urgent than facts justify.

That urgency can be useful, especially when public institutions want support for major investments. Chief Davis has been making the case for a new multi-million-dollar police facility, arguing it’s necessary for modern policing. But big projects like these aren’t just sold with data; they’re often backed by narratives that make expanded budgets seem like common sense.

It’s worth stepping back to ask: What’s really happening here? Not just on a quiet street at 1:30 a.m., but in the bigger picture. What gets highlighted as a threat? What goes unnoticed? And what are we being primed to accept?

Public safety is important, and no one wants to dismiss legitimate concerns, especially seniors who may feel vulnerable. But when police warnings rely more on ominous suggestions than confirmed crimes, we should pause. Are we being informed, or subtly conditioned to expect, and fund, a level of policing that might not match Sarnia’s actual risks?

Next time you see a police warning, ask yourself: Is this a real problem, or just a story designed to make you feel like it is? Because behind every ominous alert, there’s usually a price tag and Chief Davis is making sure you are going to pay it.